BNP Paribas is the largest bank in Europe, yet it’s more than just a bank. For some time now, they’ve been massively diversifying their business, becoming a leader in real estate investment, the European leader for car leasing, one of the leading cinema industry investors, etc. As their CEO has it: BNPP are interested in any promising business model they can preempt or in accompanying existing clients (large corporations, large investors) in order to create more “client intimacy”.
In order to achieve this, they have doubled down in recruiting digital talents: they see digital as a means to succeed in their mission. The digital roles at BNP Paribas range e.g. from private equity experts for fintech and blockchain, to reinventing retail banking online, from applying digital to sustainability across the company to inventing new business models for insurance.